FIRST,
You have to check this out. Simpleology has just
completed a major acquisition - and the first offering
from this acquisition looks extremely promising. You
can download it at no charge right now:
Simpleology
As you probably know, everything Simpleology releases
is extremely high quality and this will be no exception.
Oh, and if you want traffic for your website, this is
probably the "sanest" solution I've seen for that
problem in a long time. (it's not some gimmicky box
of tricks - but a real plan)
George
Friday, January 30, 2009
Thursday, January 29, 2009
The One Traffic Tool Every Product Owner Should Be Using Daily
By Jimmy D. Brown, http://ping.fm/oZdfX
What if there was a magic bottle that you could rub and a
traffic genie would pop out to beckon to your every
internet marketing command?
After the initial shock wore off, you’d be quite happy to
have it in your possession, right? :-)
Well, in a manner of speaking, such a genie exists. She
exists in the form of an “affiliate manager”.
An “affiliate manager” is someone who oversees the
operations of an affiliate program in exchange for
compensation.
And, out of all the traffic “tools” on the market, the
affiliate manager is the one that you should be using daily
in your business if you own your own product.
Why?
The bottom line is: more traffic, which results in more
revenue for you.
But, specifically, there are 3 reasons why you need an
affiliate manager...
1. Recruiting.
Your affiliate manager can recruit new affiliates into your
program for you. Instead of you spending time trying to
find (and then convince!) affiliates to join your program,
your “affman” can do this for you while you focus on other
things.
2. Rewarding.
Everyone knows that simply getting people to join your
affiliate program is not enough. It takes a lot of effort
to get passive affiliates to become (and stay!) active. An
affiliate manager is responsible for motivating your team
to remain involved in your promotions.
3. Running.
Beyond getting affiliates into your program and making sure
they stay active, your affiliate manager can “run” as much
of your operations as you want her to. Here are just a few
things my affiliate manager (props to Nicole!) does...
* Creates training materials
* Write follow-up mailings
* Communicates with affiliates
* Answer affiliate support questions
* Monitors contests and incentive programs
* Posts to our blog
* Clerical stuff (creates rebrandable files, etc.)
* Circulates content (article directories, etc.)
I could go on and on, but you get the idea.
Perhaps the best part of hiring an affiliate manager is the
fact that it doesn’t have to cost you a penny in out of
pocket expenses. That is, you can setup your agreement to
be performance-based: you pay the affiliate manager a
percentage of the overall revenue generated through her
efforts ... the more revenue she brings in through the
affiliate program, the more she earns.
Now, the question is –
** Where do I find an affiliate manager? **
There are actually quite a few ways to find quality
(emphasis needs to be on “QUALITY!”) affiliate managers for
your program. Let me share just one...
One of the easiest ways to find an affiliate manager is to
visit your favorite affiliate marketing (or internet
marketing) forum and post a request asking for
recommendations or responses for your needs.
You can do this in two ways -
1. Post a PUBLIC Request.
That is, you post a message for everyone to see, with brief
details on the position you have available and that you are
seeking recommendations or interest to explore further.
2. Post a PRIVATE Request.
The other option is to identify those participants at the
forum who appear to have experience and/or knowledge in
affiliate marketing who might be good affiliate manager
material. Then, you would simply contact them privately to
see if there is interest in discussing your needs.
Running your own affiliate program is a tremendous traffic
generation tool, but it has a lot of parts. There are many
different activities that are involved in successfully
running an affiliate program, and hiring an affiliate
manager to oversee your operations is a great way to free
up your time to work on creating additional products and
other “creative” work.
A good affiliate manager can bring in affiliates, train and
motivate them, and run your operations for you. Her efforts
bring in the traffic; your efforts turn the traffic into
orders.
It’s the closest thing to a traffic genie in a bottle that
you’ll find. Rubbing is optional. Using this strategy
isn’t.
-----------
Jimmy D. Brown is the author of Sales Army Secrets, full of
meaty details on ways to find affiliate managers, how to
structure your agreement with them and tasks to have them
handle. Details at http://ping.fm/oZdfX
What if there was a magic bottle that you could rub and a
traffic genie would pop out to beckon to your every
internet marketing command?
After the initial shock wore off, you’d be quite happy to
have it in your possession, right? :-)
Well, in a manner of speaking, such a genie exists. She
exists in the form of an “affiliate manager”.
An “affiliate manager” is someone who oversees the
operations of an affiliate program in exchange for
compensation.
And, out of all the traffic “tools” on the market, the
affiliate manager is the one that you should be using daily
in your business if you own your own product.
Why?
The bottom line is: more traffic, which results in more
revenue for you.
But, specifically, there are 3 reasons why you need an
affiliate manager...
1. Recruiting.
Your affiliate manager can recruit new affiliates into your
program for you. Instead of you spending time trying to
find (and then convince!) affiliates to join your program,
your “affman” can do this for you while you focus on other
things.
2. Rewarding.
Everyone knows that simply getting people to join your
affiliate program is not enough. It takes a lot of effort
to get passive affiliates to become (and stay!) active. An
affiliate manager is responsible for motivating your team
to remain involved in your promotions.
3. Running.
Beyond getting affiliates into your program and making sure
they stay active, your affiliate manager can “run” as much
of your operations as you want her to. Here are just a few
things my affiliate manager (props to Nicole!) does...
* Creates training materials
* Write follow-up mailings
* Communicates with affiliates
* Answer affiliate support questions
* Monitors contests and incentive programs
* Posts to our blog
* Clerical stuff (creates rebrandable files, etc.)
* Circulates content (article directories, etc.)
I could go on and on, but you get the idea.
Perhaps the best part of hiring an affiliate manager is the
fact that it doesn’t have to cost you a penny in out of
pocket expenses. That is, you can setup your agreement to
be performance-based: you pay the affiliate manager a
percentage of the overall revenue generated through her
efforts ... the more revenue she brings in through the
affiliate program, the more she earns.
Now, the question is –
** Where do I find an affiliate manager? **
There are actually quite a few ways to find quality
(emphasis needs to be on “QUALITY!”) affiliate managers for
your program. Let me share just one...
One of the easiest ways to find an affiliate manager is to
visit your favorite affiliate marketing (or internet
marketing) forum and post a request asking for
recommendations or responses for your needs.
You can do this in two ways -
1. Post a PUBLIC Request.
That is, you post a message for everyone to see, with brief
details on the position you have available and that you are
seeking recommendations or interest to explore further.
2. Post a PRIVATE Request.
The other option is to identify those participants at the
forum who appear to have experience and/or knowledge in
affiliate marketing who might be good affiliate manager
material. Then, you would simply contact them privately to
see if there is interest in discussing your needs.
Running your own affiliate program is a tremendous traffic
generation tool, but it has a lot of parts. There are many
different activities that are involved in successfully
running an affiliate program, and hiring an affiliate
manager to oversee your operations is a great way to free
up your time to work on creating additional products and
other “creative” work.
A good affiliate manager can bring in affiliates, train and
motivate them, and run your operations for you. Her efforts
bring in the traffic; your efforts turn the traffic into
orders.
It’s the closest thing to a traffic genie in a bottle that
you’ll find. Rubbing is optional. Using this strategy
isn’t.
-----------
Jimmy D. Brown is the author of Sales Army Secrets, full of
meaty details on ways to find affiliate managers, how to
structure your agreement with them and tasks to have them
handle. Details at http://ping.fm/oZdfX
How To Get All The Free Traffic You Want With Only One Marketing Activity
By Jimmy D. Brown, http://ping.fm/oZdfX
Are you a “traffic juggler”?
That is, do you attempt to get traffic to your site by
doing all kinds of activities ranging from SEO to PPC
listings to buying solo mailings?
In other words, do you “juggle” your traffic generation
activities like multi-colored balls – never holding on to
one for very long and always moving on to the next one?
As a recovering “traffic juggler” myself, I can tell you
this with great certainty ... you and I aren’t alone.
Sadly, most internet marketers wear the same hat. They
complicate things by trying every new traffic strategy,
buying ever new traffic tool and joining every new traffic
program.
It doesn’t need to be that way.
In fact, what I want to suggest to you in this article will
make your life a whole lot easier, and, as a direct result,
will actually get more traffic to your site than ever
before.
Brace yourself for a life-changing statement –
** If you have your own product to sell online,
you only need to focus on ONE traffic strategy! **
Yep, you read that correctly.
Instead of trying to do a gazillion things, there is a very
simple, very effective approach: focus on the ONE thing
that really matters, the ONE thing that produces the
greatest results, the ONE thing that will get you all the
traffic you’ll ever need.
And that ONE thing is to...
** Start, Strengthen and Spread Your Own Affiliate Program*
Let’s look at that statement in 3 steps for simplicity
purposes...
Step 1: *START* Your Affiliate Program.
There is one major reason why you need to start your own
affiliate program that stands head and shoulders above the
rest: every traffic generation concept (past, present and
future) can be done FOR YOU, BY OTHERS if you have your own
affiliate program in place.
Let that sink in. Chew on that for a while. It’s such a
paradigm shift that most people don’t even realize the
tidal-wave-like power behind the concept.
Instead of you working with PPC ads and you working on the
SEO stuff and you buying the solo mailings, you can get
others to do this FOR YOU as a member of your affiliate
program.
So, to begin with, you need to start your own affiliate
program. A great place to do this is Clickbank.com.
Step 2: *STRENGTHEN* Your Affiliate Program.
After establishing your affiliate program, it’s important
to “strengthen” it. That is, you will need to train your
affiliates to do all of the marketing for you. You’ll also
need to provide them with marketing materials such as
brandable PDF reports, articles, advertisements, banners,
etc.
But, let’s take this another step.
Instead of loading some marketing and training materials to
your affiliate center and leaving it up to your affiliates
to figure out how to use them, why not point out how to use
them?
Example: List 10 great newsletters where they can purchase
solo mailings to promote your offer. Put something in
there for every budget. (What a nice treat it will be when
one of your aggressive affiliates purchases a $500 solo
mailing to promote your offer!)
You’ll be SHOCKED to see what this one additional step can
mean to your bottom line.
But, you could take it even another step further.
How about offering to personally train 10 affiliates in how
best to promote your offer? You could teach one how to use
ezine advertising; another how to buy PPC ads in numerous
engines; still another how to distribute ezine articles.
(Here’s an idea: how about you purchase a copy of the
latest traffic tool or manual for one of your affiliates
and get them involved in using it to promote you?!)
Can you imagine the impact?
Step 3: *SPREAD* Your Affiliate Program.
Finally, you want to continue growing your program by
recruiting more and more affiliates. As your numbers grow,
so will your results.
The bottom line is simple: instead of “juggling” a bunch
of different traffic ideas, a much more effective use of
your time is to focus on ONE source of traffic: your own
affiliate program.
Juggling is great for clowns, but lousy for internet
marketers.
Don’t be a clown when it comes to your business.
-----------
Jimmy D. Brown is the author of Sales Army Secrets, the
most comprehensive, creative product available on the
subject of profiting from your own affiliate program. Get
a free mini-course at http://ping.fm/oZdfX
------------------------------
Are you a “traffic juggler”?
That is, do you attempt to get traffic to your site by
doing all kinds of activities ranging from SEO to PPC
listings to buying solo mailings?
In other words, do you “juggle” your traffic generation
activities like multi-colored balls – never holding on to
one for very long and always moving on to the next one?
As a recovering “traffic juggler” myself, I can tell you
this with great certainty ... you and I aren’t alone.
Sadly, most internet marketers wear the same hat. They
complicate things by trying every new traffic strategy,
buying ever new traffic tool and joining every new traffic
program.
It doesn’t need to be that way.
In fact, what I want to suggest to you in this article will
make your life a whole lot easier, and, as a direct result,
will actually get more traffic to your site than ever
before.
Brace yourself for a life-changing statement –
** If you have your own product to sell online,
you only need to focus on ONE traffic strategy! **
Yep, you read that correctly.
Instead of trying to do a gazillion things, there is a very
simple, very effective approach: focus on the ONE thing
that really matters, the ONE thing that produces the
greatest results, the ONE thing that will get you all the
traffic you’ll ever need.
And that ONE thing is to...
** Start, Strengthen and Spread Your Own Affiliate Program*
Let’s look at that statement in 3 steps for simplicity
purposes...
Step 1: *START* Your Affiliate Program.
There is one major reason why you need to start your own
affiliate program that stands head and shoulders above the
rest: every traffic generation concept (past, present and
future) can be done FOR YOU, BY OTHERS if you have your own
affiliate program in place.
Let that sink in. Chew on that for a while. It’s such a
paradigm shift that most people don’t even realize the
tidal-wave-like power behind the concept.
Instead of you working with PPC ads and you working on the
SEO stuff and you buying the solo mailings, you can get
others to do this FOR YOU as a member of your affiliate
program.
So, to begin with, you need to start your own affiliate
program. A great place to do this is Clickbank.com.
Step 2: *STRENGTHEN* Your Affiliate Program.
After establishing your affiliate program, it’s important
to “strengthen” it. That is, you will need to train your
affiliates to do all of the marketing for you. You’ll also
need to provide them with marketing materials such as
brandable PDF reports, articles, advertisements, banners,
etc.
But, let’s take this another step.
Instead of loading some marketing and training materials to
your affiliate center and leaving it up to your affiliates
to figure out how to use them, why not point out how to use
them?
Example: List 10 great newsletters where they can purchase
solo mailings to promote your offer. Put something in
there for every budget. (What a nice treat it will be when
one of your aggressive affiliates purchases a $500 solo
mailing to promote your offer!)
You’ll be SHOCKED to see what this one additional step can
mean to your bottom line.
But, you could take it even another step further.
How about offering to personally train 10 affiliates in how
best to promote your offer? You could teach one how to use
ezine advertising; another how to buy PPC ads in numerous
engines; still another how to distribute ezine articles.
(Here’s an idea: how about you purchase a copy of the
latest traffic tool or manual for one of your affiliates
and get them involved in using it to promote you?!)
Can you imagine the impact?
Step 3: *SPREAD* Your Affiliate Program.
Finally, you want to continue growing your program by
recruiting more and more affiliates. As your numbers grow,
so will your results.
The bottom line is simple: instead of “juggling” a bunch
of different traffic ideas, a much more effective use of
your time is to focus on ONE source of traffic: your own
affiliate program.
Juggling is great for clowns, but lousy for internet
marketers.
Don’t be a clown when it comes to your business.
-----------
Jimmy D. Brown is the author of Sales Army Secrets, the
most comprehensive, creative product available on the
subject of profiting from your own affiliate program. Get
a free mini-course at http://ping.fm/oZdfX
------------------------------
Monday, January 26, 2009
How To Get All The Free Traffic You Want
With Only One Marketing Activity^
By Jimmy D. Brown, http://ping.fm/oZdfX
Are you a “traffic juggler”?
That is, do you attempt to get traffic to your site by
doing all kinds of activities ranging from SEO to PPC
listings to buying solo mailings?
In other words, do you “juggle” your traffic generation
activities like multi-colored balls – never holding on to
one for very long and always moving on to the next one?
As a recovering “traffic juggler” myself, I can tell you
this with great certainty ... you and I aren’t alone.
Sadly, most internet marketers wear the same hat. They
complicate things by trying every new traffic strategy,
buying ever new traffic tool and joining every new traffic
program.
It doesn’t need to be that way.
In fact, what I want to suggest to you in this article will
make your life a whole lot easier, and, as a direct result,
will actually get more traffic to your site than ever
before.
Brace yourself for a life-changing statement –
** If you have your own product to sell online,
you only need to focus on ONE traffic strategy! **
Yep, you read that correctly.
Instead of trying to do a gazillion things, there is a very
simple, very effective approach: focus on the ONE thing
that really matters, the ONE thing that produces the
greatest results, the ONE thing that will get you all the
traffic you’ll ever need.
And that ONE thing is to...
** Start, Strengthen and Spread Your Own Affiliate Program*
Let’s look at that statement in 3 steps for simplicity
purposes...
Step 1: *START* Your Affiliate Program.
There is one major reason why you need to start your own
affiliate program that stands head and shoulders above the
rest: every traffic generation concept (past, present and
future) can be done FOR YOU, BY OTHERS if you have your own
affiliate program in place.
Let that sink in. Chew on that for a while. It’s such a
paradigm shift that most people don’t even realize the
tidal-wave-like power behind the concept.
Instead of you working with PPC ads and you working on the
SEO stuff and you buying the solo mailings, you can get
others to do this FOR YOU as a member of your affiliate
program.
So, to begin with, you need to start your own affiliate
program. A great place to do this is Clickbank.com.
Step 2: *STRENGTHEN* Your Affiliate Program.
After establishing your affiliate program, it’s important
to “strengthen” it. That is, you will need to train your
affiliates to do all of the marketing for you. You’ll also
need to provide them with marketing materials such as
brandable PDF reports, articles, advertisements, banners,
etc.
But, let’s take this another step.
Instead of loading some marketing and training materials to
your affiliate center and leaving it up to your affiliates
to figure out how to use them, why not point out how to use
them?
Example: List 10 great newsletters where they can purchase
solo mailings to promote your offer. Put something in
there for every budget. (What a nice treat it will be when
one of your aggressive affiliates purchases a $500 solo
mailing to promote your offer!)
You’ll be SHOCKED to see what this one additional step can
mean to your bottom line.
But, you could take it even another step further.
How about offering to personally train 10 affiliates in how
best to promote your offer? You could teach one how to use
ezine advertising; another how to buy PPC ads in numerous
engines; still another how to distribute ezine articles.
(Here’s an idea: how about you purchase a copy of the
latest traffic tool or manual for one of your affiliates
and get them involved in using it to promote you?!)
Can you imagine the impact?
Step 3: *SPREAD* Your Affiliate Program.
Finally, you want to continue growing your program by
recruiting more and more affiliates. As your numbers grow,
so will your results.
The bottom line is simple: instead of “juggling” a bunch
of different traffic ideas, a much more effective use of
your time is to focus on ONE source of traffic: your own
affiliate program.
Juggling is great for clowns, but lousy for internet
marketers.
Don’t be a clown when it comes to your business.
-----------
Jimmy D. Brown is the author of Sales Army Secrets, the
most comprehensive, creative product available on the
subject of profiting from your own affiliate program. Get
a free mini-course at http://ping.fm/oZdfX
With Only One Marketing Activity^
By Jimmy D. Brown, http://ping.fm/oZdfX
Are you a “traffic juggler”?
That is, do you attempt to get traffic to your site by
doing all kinds of activities ranging from SEO to PPC
listings to buying solo mailings?
In other words, do you “juggle” your traffic generation
activities like multi-colored balls – never holding on to
one for very long and always moving on to the next one?
As a recovering “traffic juggler” myself, I can tell you
this with great certainty ... you and I aren’t alone.
Sadly, most internet marketers wear the same hat. They
complicate things by trying every new traffic strategy,
buying ever new traffic tool and joining every new traffic
program.
It doesn’t need to be that way.
In fact, what I want to suggest to you in this article will
make your life a whole lot easier, and, as a direct result,
will actually get more traffic to your site than ever
before.
Brace yourself for a life-changing statement –
** If you have your own product to sell online,
you only need to focus on ONE traffic strategy! **
Yep, you read that correctly.
Instead of trying to do a gazillion things, there is a very
simple, very effective approach: focus on the ONE thing
that really matters, the ONE thing that produces the
greatest results, the ONE thing that will get you all the
traffic you’ll ever need.
And that ONE thing is to...
** Start, Strengthen and Spread Your Own Affiliate Program*
Let’s look at that statement in 3 steps for simplicity
purposes...
Step 1: *START* Your Affiliate Program.
There is one major reason why you need to start your own
affiliate program that stands head and shoulders above the
rest: every traffic generation concept (past, present and
future) can be done FOR YOU, BY OTHERS if you have your own
affiliate program in place.
Let that sink in. Chew on that for a while. It’s such a
paradigm shift that most people don’t even realize the
tidal-wave-like power behind the concept.
Instead of you working with PPC ads and you working on the
SEO stuff and you buying the solo mailings, you can get
others to do this FOR YOU as a member of your affiliate
program.
So, to begin with, you need to start your own affiliate
program. A great place to do this is Clickbank.com.
Step 2: *STRENGTHEN* Your Affiliate Program.
After establishing your affiliate program, it’s important
to “strengthen” it. That is, you will need to train your
affiliates to do all of the marketing for you. You’ll also
need to provide them with marketing materials such as
brandable PDF reports, articles, advertisements, banners,
etc.
But, let’s take this another step.
Instead of loading some marketing and training materials to
your affiliate center and leaving it up to your affiliates
to figure out how to use them, why not point out how to use
them?
Example: List 10 great newsletters where they can purchase
solo mailings to promote your offer. Put something in
there for every budget. (What a nice treat it will be when
one of your aggressive affiliates purchases a $500 solo
mailing to promote your offer!)
You’ll be SHOCKED to see what this one additional step can
mean to your bottom line.
But, you could take it even another step further.
How about offering to personally train 10 affiliates in how
best to promote your offer? You could teach one how to use
ezine advertising; another how to buy PPC ads in numerous
engines; still another how to distribute ezine articles.
(Here’s an idea: how about you purchase a copy of the
latest traffic tool or manual for one of your affiliates
and get them involved in using it to promote you?!)
Can you imagine the impact?
Step 3: *SPREAD* Your Affiliate Program.
Finally, you want to continue growing your program by
recruiting more and more affiliates. As your numbers grow,
so will your results.
The bottom line is simple: instead of “juggling” a bunch
of different traffic ideas, a much more effective use of
your time is to focus on ONE source of traffic: your own
affiliate program.
Juggling is great for clowns, but lousy for internet
marketers.
Don’t be a clown when it comes to your business.
-----------
Jimmy D. Brown is the author of Sales Army Secrets, the
most comprehensive, creative product available on the
subject of profiting from your own affiliate program. Get
a free mini-course at http://ping.fm/oZdfX
The One Traffic Tool Every Product Owner Should Be Using Daily
By Jimmy D. Brown, http://ping.fm/t14aH
What if there was a magic bottle that you could rub and a
traffic genie would pop out to beckon to your every
internet marketing command?
After the initial shock wore off, you’d be quite happy to
have it in your possession, right? :-)
Well, in a manner of speaking, such a genie exists. She
exists in the form of an “affiliate manager”.
An “affiliate manager” is someone who oversees the
operations of an affiliate program in exchange for
compensation.
And, out of all the traffic “tools” on the market, the
affiliate manager is the one that you should be using daily
in your business if you own your own product.
Why?
The bottom line is: more traffic, which results in more
revenue for you.
But, specifically, there are 3 reasons why you need an
affiliate manager...
1. Recruiting.
Your affiliate manager can recruit new affiliates into your
program for you. Instead of you spending time trying to
find (and then convince!) affiliates to join your program,
your “affman” can do this for you while you focus on other
things.
2. Rewarding.
Everyone knows that simply getting people to join your
affiliate program is not enough. It takes a lot of effort
to get passive affiliates to become (and stay!) active. An
affiliate manager is responsible for motivating your team
to remain involved in your promotions.
3. Running.
Beyond getting affiliates into your program and making sure
they stay active, your affiliate manager can “run” as much
of your operations as you want her to. Here are just a few
things my affiliate manager (props to Nicole!) does...
* Creates training materials
* Write follow-up mailings
* Communicates with affiliates
* Answer affiliate support questions
* Monitors contests and incentive programs
* Posts to our blog
* Clerical stuff (creates rebrandable files, etc.)
* Circulates content (article directories, etc.)
I could go on and on, but you get the idea.
Perhaps the best part of hiring an affiliate manager is the
fact that it doesn’t have to cost you a penny in out of
pocket expenses. That is, you can setup your agreement to
be performance-based: you pay the affiliate manager a
percentage of the overall revenue generated through her
efforts ... the more revenue she brings in through the
affiliate program, the more she earns.
Now, the question is –
** Where do I find an affiliate manager? **
There are actually quite a few ways to find quality
(emphasis needs to be on “QUALITY!”) affiliate managers for
your program. Let me share just one...
One of the easiest ways to find an affiliate manager is to
visit your favorite affiliate marketing (or internet
marketing) forum and post a request asking for
recommendations or responses for your needs.
You can do this in two ways -
1. Post a PUBLIC Request.
That is, you post a message for everyone to see, with brief
details on the position you have available and that you are
seeking recommendations or interest to explore further.
2. Post a PRIVATE Request.
The other option is to identify those participants at the
forum who appear to have experience and/or knowledge in
affiliate marketing who might be good affiliate manager
material. Then, you would simply contact them privately to
see if there is interest in discussing your needs.
Running your own affiliate program is a tremendous traffic
generation tool, but it has a lot of parts. There are many
different activities that are involved in successfully
running an affiliate program, and hiring an affiliate
manager to oversee your operations is a great way to free
up your time to work on creating additional products and
other “creative” work.
A good affiliate manager can bring in affiliates, train and
motivate them, and run your operations for you. Her efforts
bring in the traffic; your efforts turn the traffic into
orders.
It’s the closest thing to a traffic genie in a bottle that
you’ll find. Rubbing is optional. Using this strategy
isn’t.
-----------
Jimmy D. Brown is the author of Sales Army Secrets, full of
meaty details on ways to find affiliate managers, how to
structure your agreement with them and tasks to have them
handle. Details at http://ping.fm/oZdfX
What if there was a magic bottle that you could rub and a
traffic genie would pop out to beckon to your every
internet marketing command?
After the initial shock wore off, you’d be quite happy to
have it in your possession, right? :-)
Well, in a manner of speaking, such a genie exists. She
exists in the form of an “affiliate manager”.
An “affiliate manager” is someone who oversees the
operations of an affiliate program in exchange for
compensation.
And, out of all the traffic “tools” on the market, the
affiliate manager is the one that you should be using daily
in your business if you own your own product.
Why?
The bottom line is: more traffic, which results in more
revenue for you.
But, specifically, there are 3 reasons why you need an
affiliate manager...
1. Recruiting.
Your affiliate manager can recruit new affiliates into your
program for you. Instead of you spending time trying to
find (and then convince!) affiliates to join your program,
your “affman” can do this for you while you focus on other
things.
2. Rewarding.
Everyone knows that simply getting people to join your
affiliate program is not enough. It takes a lot of effort
to get passive affiliates to become (and stay!) active. An
affiliate manager is responsible for motivating your team
to remain involved in your promotions.
3. Running.
Beyond getting affiliates into your program and making sure
they stay active, your affiliate manager can “run” as much
of your operations as you want her to. Here are just a few
things my affiliate manager (props to Nicole!) does...
* Creates training materials
* Write follow-up mailings
* Communicates with affiliates
* Answer affiliate support questions
* Monitors contests and incentive programs
* Posts to our blog
* Clerical stuff (creates rebrandable files, etc.)
* Circulates content (article directories, etc.)
I could go on and on, but you get the idea.
Perhaps the best part of hiring an affiliate manager is the
fact that it doesn’t have to cost you a penny in out of
pocket expenses. That is, you can setup your agreement to
be performance-based: you pay the affiliate manager a
percentage of the overall revenue generated through her
efforts ... the more revenue she brings in through the
affiliate program, the more she earns.
Now, the question is –
** Where do I find an affiliate manager? **
There are actually quite a few ways to find quality
(emphasis needs to be on “QUALITY!”) affiliate managers for
your program. Let me share just one...
One of the easiest ways to find an affiliate manager is to
visit your favorite affiliate marketing (or internet
marketing) forum and post a request asking for
recommendations or responses for your needs.
You can do this in two ways -
1. Post a PUBLIC Request.
That is, you post a message for everyone to see, with brief
details on the position you have available and that you are
seeking recommendations or interest to explore further.
2. Post a PRIVATE Request.
The other option is to identify those participants at the
forum who appear to have experience and/or knowledge in
affiliate marketing who might be good affiliate manager
material. Then, you would simply contact them privately to
see if there is interest in discussing your needs.
Running your own affiliate program is a tremendous traffic
generation tool, but it has a lot of parts. There are many
different activities that are involved in successfully
running an affiliate program, and hiring an affiliate
manager to oversee your operations is a great way to free
up your time to work on creating additional products and
other “creative” work.
A good affiliate manager can bring in affiliates, train and
motivate them, and run your operations for you. Her efforts
bring in the traffic; your efforts turn the traffic into
orders.
It’s the closest thing to a traffic genie in a bottle that
you’ll find. Rubbing is optional. Using this strategy
isn’t.
-----------
Jimmy D. Brown is the author of Sales Army Secrets, full of
meaty details on ways to find affiliate managers, how to
structure your agreement with them and tasks to have them
handle. Details at http://ping.fm/oZdfX
Sunday, January 25, 2009
An excerpt from Jamie McIntyre
My belief is that if you are not just curious but committed to excelling in
your life in the 21st Century, then what you will find in this book will be
a real gift to you from someone who cares about helping you achieve
similar things if you so desire. You can join the thousands of others who
are applying these strategies and improving their lives immensely. I
know I was extremely grateful when I first learned this information – an
education for life. In this book you will learn:
• How to develop the mindset of a millionaire
• Why most people fail
• The history of money and how the systems control it; why you
must understand this
• A real life “21st Century Modern Day Education” that enabled
me to excel financially, more than what I learned at school or
university
• How to rewire your subconscious mind for financial success
• How to generate instant cashflow, even if you have little money
to start with
• How smart investors earn $35,000 per year from investment
property — Tax Free
• What you should have been taught at school, but weren’t
• The 4 key skills you must master to succeed in the 21st Century,
and how others have used these to earn over $100,000 pa
• The 5 key components of a 21st Century Education, that should
be taught at school
• How smart investors are replacing their income in 90 to 180
days or less by using a unique renting strategy
• 8 ways investors raise money to start investing immediately,
even if they have no money
your life in the 21st Century, then what you will find in this book will be
a real gift to you from someone who cares about helping you achieve
similar things if you so desire. You can join the thousands of others who
are applying these strategies and improving their lives immensely. I
know I was extremely grateful when I first learned this information – an
education for life. In this book you will learn:
• How to develop the mindset of a millionaire
• Why most people fail
• The history of money and how the systems control it; why you
must understand this
• A real life “21st Century Modern Day Education” that enabled
me to excel financially, more than what I learned at school or
university
• How to rewire your subconscious mind for financial success
• How to generate instant cashflow, even if you have little money
to start with
• How smart investors earn $35,000 per year from investment
property — Tax Free
• What you should have been taught at school, but weren’t
• The 4 key skills you must master to succeed in the 21st Century,
and how others have used these to earn over $100,000 pa
• The 5 key components of a 21st Century Education, that should
be taught at school
• How smart investors are replacing their income in 90 to 180
days or less by using a unique renting strategy
• 8 ways investors raise money to start investing immediately,
even if they have no money
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